Expectations of Sales People as Lead Generators
Required Required Question(s)

ELA Consulting Group is looking for information on the expectations surrounding lead generation for sales forces. It's a short survey - only 6 questions - and if you provide us with your email address, we will send you a summary of the results.

 

Thanks!

ELA Consulting Group | www.elaconsultinggroup.com

 
Required 1.

What role best describes your job?

Sales person
Sales manager
Marketing manager
Sales executive
Other  
Required 2.

Which general category best describes your company's sales strategy?

Transactional sales with minimal sales force or customer service involvement
Repeat sales where customer relationships are maintained by customer service
Relationship sales with the sales team having frequent contact with the buyers
Partnership with customers calling for significant investment of time and people
Other  
Required 3.

How many sales leads (a face-to-face meeting with a new contact) per month does your company expect a sales person to generate?

No expectation
1 - 10
11 - 20
20 +
Required 4.

Rank the relative importance in terms of return on sales time invested:


(1 = Highest)
 
Online networking sites, like LinkedIn and Facebook
Local networking events/public speaking
Cold calling from a list
Communicating sales message through articles, blogs or Twitter
Asking for referrals or introductions to prospective contacts
Targeted prospecting campaign via letter/email with phone follow-up
Required 5.

To what extent does the lead generation approach contribute to creating a sense of trust with potential customers? It's:

Absolutely vital
Important, but not critical
Worth considering
Not important
Required 6.

What advice do you have for others about building trust through your lead generation approach?

 

  • 350 characters left.
7.

Thank you for your response.  Please fill in the following details and ELA will provide you with a summary of the results, followed by opportunities to discuss and share more ideas. You can expect to gain some new prospecting ideas or re-energize your commitment to your current lead generation strategy.


By entering my personal information, I consent to receive email communications from the survey author's organization based on the information collected.

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