mumpreneur census

The 2010-11 Mumpreneur Census

About you

 
1.

Where are you based?
Click all that apply.

Scotland
Wales
Ireland
Northern Ireland
The Midlands
North of England
East of England
West of England
South of England
Outside the UK
2.

Where in the country are you based?
Village/town city and County

 

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3.

Your age range

under 20
20-29
30-39
40-49
50-59
60+
4.

When you started your business were you:
Click all that apply.

Married or living with partner
divorced/separated/ widowed
Single
5.

When you started your business did you have:
Click all that apply.

1 preschool child
2-3 preschool children
3+ preschool children
1 school child
2-3 School children
3+ School children
All children grown up
I had no children when I started my business
6.

Tell us about your employment/business status, are you...
Click all that apply.

A homemaker
Employed full time / part-time
Self employed full time / part-time
Ltd Company
Partnership
Not for profit
Student full time/part time
Retired
Unemployed
Other  
7.

Ethnicity

White British
Asian or Asian British
Black or black British
Mixed black and white British
Other ethnic group (please specificy)
Do not wish to answer
8.

Are you or do you have the following:
Click all that apply.

single parent
care responsibilities
children at school
learning difficulty
disability
immigrant
refugee
live in rural area
recently made redundant
need English as a second language training
Other  
9.

Do you rent or own your own home?
Click all that apply.

Rent
Own
Other  

Your business
In the event that you run more than one business we ask you to complete the questionnaire thinking about your most significant business.

 
10.

How many businesses do you have?

0
1
2
3
4 or more
11.

Why did you start your own business?

 

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12.

How long have you been in business?

Not started yet
Less than 12 months
1-2 years
2-4 years
5+ years
Other  
13.

What was the date of the business launch?
eg 01-AUG-2005

 

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14.

Where is your business predominantly located?

Home
Close to home
At a distance from home - more than 30 mins drive.
15.

How did you fund your start up business?
Click all that apply.

Practically nothing - a shoestring budget
Your own savings
Bank loan
Grant
Private Investment
Other  
16.

What is your main motivation for business?

Something to fill your time now the kids are at school
Extra cash to maybe pay for a holiday
To create a substantial second income
You're the breadwinner so you need to pay the mortgage
You're product driven more than financial i.e: you've invented a product and want to make it happen
You're going to be a millionnaire
Other  
17.

Would you have started your business if you hadn't had children?

Yes
No
Probably not
Possibly not
Other  
18.

What type of business are you in? (or looking to be in)

An online shop
You have a shop or shops - bricks and mortar
Running classes (baby signing etc)
Provide a service
Business to Business
Party Planning or Direct Sales
You have bought, or are looking to buy a franchise/license business
Other  
19.

Which of these best describes your industry?

Agriculture
Business to Business
Care
Catering or hospitality
Children's products
Construction
Education
Finance
Health & Beauty
Government/admin/comm-
unity
Online business
Personal development
Professional services
Property
Retail
Transport
Wholesale trade
Other  
20.

What is your gross annual turnover?

up to £5,000 a year
£5,000 to £10,000
£10,001 to £20,000
£20,001 to £30,000
£30,001 to £40,000
£40,001 to £50,000
£50,001 to £70,000
£70,001 to £100,000
over £100,000
21.

What is your actual or estimated gross annual turnover?
(we know this is a repeat of the previous question but it will enable us to estimate a more accurate total of what mum owned businesses generate.)

 

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22.

What proportion roughly of your household income does your business contribute?

Less than 10%
11-30%
31-50%
51-70%
71-99%
All
23.

Does your business make use of the internet?

Yes, it is an internet business
Yes, the internet plays a role
A little
Not at all
24.

Which of the following forms of promotion works best for your business?
Click all that apply.

Word of mouth or referrals
Magazine advertising
Online social networking (twitter/facebook/for-
ums)
Face to face networking events
Online advertising
Search engine optimisation
Using a PR or marketing company
Doing your own PR and marketing
Other  
25.

Does your business provide an income for other mums?

No
Yes, I employ 1-2 other working mums (not commission based)
Yes, I employ 3-4 other working mums (not commission based)
Yes, I employ 5+ other working mums (not commission based)
Yes, I own franchise that other mums invest in
Yes, I have a self employed sales team that mums join
Yes, I supply wholesale products for others to sell
Other  
26.

If you provide an income for other mums? (freelance, employment or commission based) please indicate how much they actually earn from you...not on target sales but an average of the actual earnings per person.

 

50 characters left.
27.

Which areas of knowledge or expertise would be now or would have been beneficial to your growing business?
Click all that apply.

I have a new business idea - what next??
Sources of funding - loans and grants
Business mentoring
Web design
Law and legalities
Getting my product manufactured
Accounting
Marketing
Packaging your product
Other  
28.

Where has your main source of information/support come from?
Click all that apply.

Government agencies
Other mums in business
Online business forums
Private companies
Banks
Internet searches
Parenting forums
Friends and Family
Lawyer
Accountant
Business adviser
You found support difficult to come by
Other  
29.

How do you prefer to describe yourself?
Click all that apply.

An entrepreneur
A mumpreneur
A business owner
A business woman
Self Employed
I'm really not keen on the term mumpreneur
I work for someone else
Other  
30.

How would you describe your work life balance?

Good
Bad
I'm getting there!
Other  
31.

How would you rate the following high profile business women/businessmums?
When 5 = highest respect

 
Karren Brady
The late Anita Roddick
Annabel Karmel
Sharon Osbourne
Victoria Beckham
Katie Price
Myleene Klass


That's it!
Thank you so much for taking the time.
All that's left is some optional information about you. From this we will take selected case studies to use online... and don't forget to tell us if you don't want to be included in the draw!

But we do understand anyone wanting to remain anonymous.

 
32.

OPTIONAL:
Feel free to give us a brief outline of your business

 

350 characters left.
33.

OPTIONAL:
Please tell us your website address

 

50 characters left.
34.

OPTIONAL: Please do enter your contact information indicated below. We will announce the results of this survey by email to all contributors at which point you may remove your contact details should you wish to do so.


By entering my personal information, I consent to receive email communications from the survey author's organization based on the information collected.

First Name:
Last Name:
Company Name:
Work Phone:
Email Address:
emailaddress@xyz.com
Address 1:
Address 2:
City:
Postal Code:
Country:

35.

Would you like be entered to our prize draws?

Yes please
No thank you