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What's Keeping You From Marketing Automation?
RequiredRequired Question(s)
Required 1.

Do you feel you lack marketing automation skills? If so, do you need...

An overall understanding of content marketing?
The knowledge to choose/configure the right platform?
The skills to create a credible lead scoring system?
Other  
  • Comment:

  • 500 characters left.
Required 2.

Do you feel you lack the proper marketing automation processes?  If so, are they...

Establishing the scope or aims of a content marketing project?
Understanding what sales needs from a marketing automation effort?
Determining/measuring the ROI of the marketing automation effort?
Other  
  • Comment:

  • 500 characters left.
Required 3.

Or is it content needs that are holding you back? If so, are they...

Deciding how much and what type of content to offer?
Creating, editing and presenting the actual content?
Managing the content creation process?
Other  
  • Comment:

  • 500 characters left.