Exhibitor Friendly Exhibition Industry: A Future Look

Our goal with this survey is to find out what would make exhibiting more friendly in the next 5 years. Are advances in technology enough? What about the people side? What is the future look at the industry and what characteristics will the Exhibitor Appointed Contractor have to smooth the bumpy path to exhibit success?

We invite you to answer the following 9 questions.


 
1.

What is your primary job function?

Exhibit manager / coordinator
Event manager / coordinator
Both exhibits and events manager / coordinator
Marketing manager
Owner / president / partner
Advertising / promotions management
General management
Designer
Sales Management
Consultant
Other  
2.

Does your current job function also include managing social media programs?

Yes
No
Sometimes
3.

What are your greatest challenges when thinking about managing and executing your exhibit program?  

 Very Challenging Somewhat Challenging Not as Challenging Not a Challenge  
Marketing related (How, what, when, measured value)  
Logistics management/coordinati-
on
 
Vendor management/coordinati-
on
 
Budgets, invoices  
Personal (Management expectations, growth, having enough time, etc.)  
4.

What other challenges do you face when thinking about your exhibit program?  Why?

 

1000 characters left.
5.

How often do you use the following communications methods with your suppliers once the relationship is established?

 Use the most often Use somewhat often Use less often Do not use very often  
Telephone  
Email  
Texting  
Online program management  
Social Media (Twitter, etc.)  
Paper exchanges (Mail, overnight, fax)  
In person  
6.

Please rate your level of agreement with this statement: Advances in technology (communications, tracking, etc) have made it easier to manage my exhibit program.

Strongly agree Somewhat agree Somewhat disagree Strongly disagree Not sure       
      
7.

Think about the exhibit services suppliers that have the greatest influence on your exhibit program. Which groups are more influential? How could you see these relationships changing in the future?

 

1000 characters left.
8.

If the ideal future were now, in what three ways would your exhibit program be different? Think in terms of your role, technology, how you work with suppliers, how your team supports you internally.

 

1000 characters left.
9.

Please use this space to make any other comments that would help us learn more about your challenges and what “the ideal future” would look like.

 

1000 characters left.

Thank you for participating. Please click Finish to record your responses.