The "fine print".
None of the third parties involved in the creation, marketing or administration of the Member Card, including the River North Residents Association (“RNRA”), shall be considered parties to any transaction between you and any customer doing business with you pursuant to such discounts. Likewise, your participation in the Member Card program does not represent any endorsement by RNRA or any other third party of your business or Member Card discounts, and should not be interpreted as such.
The Member Card program shall operate on a yearly basis, with expiration/renewal at or about the end of February each year. Standard discounts must: 1) remain effective until expiration; 2) represent at least 25% of gross transaction value before tax and gratuity; and 3) match or exceed any other offer currently available to the general public. Reasonable day-of-week and/or holiday restrictions are acceptable.
You are also welcome to offer (and advise RNRA of) other special discounts during the year, either independent of, or in conjunction with, your standard discount to Member Card cardholders. Such special offers will be posted on the Member Card web page.
For your information, we will be providing certain instructions/options to the consumer cardholders, at registration and/or through periodic newsletters or other channels. These include the following: 1) that we recommend tipping on the full amount of the goods or services, rather than on the discounted amount; 2) that their cards will have no cash value; 3) that they may opt (at registration) to share their contact information with participating business; 4) that they are encouraged to visit the Member Card web page periodically for program updates.
No part of the Member Card program shall be interpreted so as to run afoul of applicable law.