Complimentary Brand Analysis - Ann Michaels & Associates
Progress: 
 

Hello! Our complimentary brand assessment will give you a good idea of the effectiveness of monitoring and measuring your customers' experience.

With the information you provide, we will conduct an analysis of your online presence and reputation, and evaluate the tools you are using the monitor and measure customer experiences.

After you complete the short form, you will receive an email within 3 business days that includes an analysis of your current customer experience management tools along with tips and ideas for ensuring strong customer service.

Please provide your company name, website, and email address so we may fully evaluate your information and send results.
 
1.

Which of the following tools do you use to monitor and measure the customer experience? Please check all that apply.
Mystery shopping programs
Web based customer feedback surveys
Phone based customer feedback surveys
Social Media (ie Twitter, Facebook, My Space, etc)
District/Regional Managers are responsible for "checking in" on locations/auditing
I'm not sure/none
Other  
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2.

Does your company use any of the following social media sites? Please check all that apply
Facebook
Twitter
LinkedIn
MySpace
Ning
Company Blog
Other  
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3.

Are you aware of consumer opinion/feedback that is online about your company, brand, etc?
Yes, we use free tools such as Google Alerts, Twitter Analytics, etc.
Yes, we have a social media monitoring service/program in place
We've done some searches to find feedback on our company
It's not something we've looked into
Other  
4.

If you are using mystery shopping and/or customer feedback services, do you have analytical reporting to complement the programs?
Yes
No
We do not use either service.
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5.

How often do you (or someone from your company) participate in social media communities such as Twitter, Facebook, etc?
Every day
2-4 times per week
A few times every other week
As we can find time to do so
We don't currently do this
Other  
6.

Does your company utilize designated staff, departments, or outsourced companies who are resopnsible for proactively monitoring customer satisfaction/overall experience?
Yes
No
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  • 500 characters left.