Cipher Social Media Monitoring Survey Thank you for your interest in assisting us with Cipher Systems' end-user survey on "Social Media Monitoring Services"-or companies who provided automated monitoring services for social media to corporate clients for a fee. Benefits of Participation This survey is intended to help you: * Benchmark the quality of the services and data you receive from leading providers, * Better understand the market landscape and upcoming trends and * Negotiate future contracts more effectively. This survey contains 15 short questions, and should take you 5-10 minutes to complete. In recognition of your time, we will be happy to forward you a copy of the resulting report. Please complete your name and email address at the end of the survey. Background Over Cipher's last 15 years of operation, we have seen social media emerge as an important arena concerning competitive, market and consumer intelligence. Because this landscape is so new, having emerged in the last 2-3 years, the market is rapidly changing as new players enter the arena, and new technologies appear to assist end users with processing and understanding the vast and often overwhelming information that it supplied. Cipher is interested in leveraging the knowledge we have acquired through our knowledge management and custom information technology products to better understand the types of services offered in social media monitoring, and what differentiators they offer to our end clients. Confidentiality Rest assured that all of your responses are confidential, and at no time will we identify you. We will use all responses only in an aggregated format in order to provide benchmarks within the industry, as well as comparison to your peers. If you have any questions regarding the survey or Cipher, please email me at: t.sewell@cipher-sys.com. Thank you again for your time. Best Regards, Tanya Sewell Marketing Director Cipher Systems