Introduction:

The purpose of this survey is to evaluate the branding web lesson you recently completed for me. It should take about seven minutes to complete. Your identity is anonymous; I will use your answers only to improve the assignment.

The main objectives of this project are:

1. After completing this lesson, you will be able to explain and describe:

a) Which brands are most successful and valuable in Canada, the U.S., and around the world and why.
b) Branding from a personal and corporate perspective.
c) Why every product and person needs a great brand.

2. And be able to: 

a) Write, construct, and express a brand story using a technology-based learning resource.
b) Break down the characteristics of a brand and use them to “position” a dominant, against, or niche product.
c) Build a brand for an advertising client or yourself.

This lesson is easy to understand.

 

The website is easy to navigate.

 

This lesson is well organized.

 

You understand the lesson.

 

This lesson aligns with the stated learning objectives.

 

This lesson appropriately addresses your ability to meet these learning objectives.

 

The learning objectives are relevant to the topic being taught.

 

You can perform the desired outcomes.

 

This lesson enhances your understanding of branding concepts, ideas, and relationships.

 

This lesson is transferable to the workplace.

 

You learned from this material.

 

You were appropriately challenged.

 

Your interest level was high throughout the lesson.

 

You enjoyed the lesson.

 

This is a valuable learning resource.

 

Comments and feedback: