# Retail Operations Survey: Part Three

1What is the store owners age?

 0% 100%
Number of
Responses
Response
Ratio
Under 25 years of age
0 0.0%
26 to 35 years of age
2 1.6%
36 to 45 years of age
10 8.0%
46 to 55 years of age
31 25.0%
56 to 65 years of age
51 41.1%
Over 65 years of age
27 21.7%
No Responses32.4%
Totals124100%
2What is the highest level of education completed by the store owner?

 0% 100%
Number of
Responses
Response
Ratio
0 0.0%
High School
12 9.6%
Some College
30 24.1%
57 45.9%
19 15.3%
No Responses64.8%
Totals124100%
3What percentage of your sales would you estimate come from non-Catholic customers?

 0% 100%
Number of
Responses
Response
Ratio
Less than 5%
44 35.4%
Between 5% and 10%
42 33.8%
Between 10% and 25%
21 16.9%
More than 25%
15 12.0%
No Responses21.6%
Totals124100%

1 = 10% , 2 = 20% , 3 = 30% , 4 = 40% , 5 = 50% , 6 = 60% , 7 = 70% , 8 = 80% , 9 = 90% , 10 = 100%
 1 2 3 4 5 6 7 8 9 10
Number of
Responses
Rating
Score*
January / February / March 123 1.9
April / May / June 124 3.5
July / August / September 122 1.5
October / November / December 124 3.4
*The Rating Score is the weighted average calculated by dividing the sum of all weighted ratings by the number of total responses.

5Do you collect customer names at the point of sale to include in acustomer database?

 0% 100%
Number of
Responses
Response
Ratio
Yes
58 46.7%
No
66 53.2%
No Responses00.0%
Totals124100%
6If yes, how large is your customer database?

 0% 100%
Number of
Responses
Response
Ratio
Under 1,000 names
24 19.3%
1,001 - 5,000 names
21 16.9%
5,001 - 10,000 names
13 10.4%
10,001 - 15,000 names
2 1.6%
15,001 - 25,000 names
2 1.6%
Over 25,000 names
3 2.4%
No Responses5947.5%
Totals124100%
7During the next 12 months do you expect the sale of books and Bibles in your store to:

 0% 100%
Number of
Responses
Response
Ratio
Increase slightly
32 25.8%
Increase substantially
5 4.0%
64 51.6%
Decrease slightly
17 13.7%
Decrease greatly
6 4.8%
No Responses00.0%
Totals124100%

8What percentage of your store sales come from these productÂ categories?Please note: total should equal 100%

1 = 10% , 2 = 20% , 3 = 30% , 4 = 40% , 5 = 50% , 6 = 60% , 7 = 70% , 8 = 80% , 9 = 90% , 10 = 100%
 1 2 3 4 5 6 7 8 9 10
Number of
Responses
Rating
Score*
Books & Bibles 119 2.5
Music/Videos 77 1.3
Greeting Cards 87 1.3
Framed Art 83 1.2
Children's Products 89 1.6
Clothing 29 1.5
Medals/Rosaries/Jewel-
ry
120 2.5
Statues/Crucifixes 114 1.8
Home School 6 2.8
Other 34 2.0
*The Rating Score is the weighted average calculated by dividing the sum of all weighted ratings by the number of total responses.

9What percentage of your sales are from out of store events? (i.e. ChurchÂ Festivals, book fairs, conferences etc)Please note: total should equal 100%

1 = 10% , 2 = 20% , 3 = 30% , 4 = 40% , 5 = 50% , 6 = 60% , 7 = 70% , 8 = 80% , 9 = 90% , 10 = 100%
 1 2 3 4 5 6 7 8 9 10
Number of
Responses
Rating
Score*
78 1.9
*The Rating Score is the weighted average calculated by dividing the sum of all weighted ratings by the number of total responses.

10Approximately how many different suppliers are you currently ordering from?

 0% 100%
Number of
Responses
Response
Ratio
Less than 50
60 48.3%
Between 50 and 100
33 26.6%
Between 100 and 150
15 12.0%
More than 150
14 11.2%
No Responses21.6%
Totals124100%
11How often does a supplier representative visit your store?

 0% 100%
Number of
Responses
Response
Ratio
Never
45 36.2%
1 to 3 times a month
54 43.5%
More than 3 times a month
1 <1%
No Responses2419.3%
Totals124100%
12If supplier representatives visit your store how helpful would you say these visits are?