Client Blog Questionnaire
RequiredRequired Question(s)
1.
Please enter the information indicated below.

By entering my personal information, I consent to receive email communications from the survey author's organization based on the information collected.

First Name:
Last Name:
Job Title:
Company Name:
Work Phone:
Email Address:
emailaddress@xyz.com
City:

Required 2.
Who is your "Ideal" client?
 

350 characters left.
Required 3.

What are his/her hot buttons or primary concerns?

 

350 characters left.
Required 4.

What keeps him/her awake at night, staring at the ceiling, dreading the day ahead?

 

1000 characters left.
Required 5.

How do you want this reader to feel as a result of reading this piece?


 

1000 characters left.
Required 6.

What do you want this reader to do as a result of reading this piece? (Have one focused call-to-action, not several)

 

1000 characters left.
Required 7.

What transformation do customers experience after buying your product/service? How will their lives, work or daily routine be different? (Paint a clear and compelling before-and-after scenario.)


 

1000 characters left.
Required 8.

What are common objections or sources of hesitation you've observed, that cause prospects to drag their feet or decide against your product/service/solutions?



 

1000 characters left.
Required 9.

Is there a built-in bias in the way these people decide to buy from you?



 

1000 characters left.
Required 10.

List up to 3 websites from your top 3 direct competitors.



 

1000 characters left.
Required 11.

What do you do better or differently from your competitors?



 

1000 characters left.
Required 12.

Do you offer a guarantee of any kind?



 

1000 characters left.
Required 13.

Are there time-sensitive factors (like a deadline-driven bonus or penalty) affecting the cost of your product/service/solutions?



 

1000 characters left.
Required 14.

Is there an early-bird benefit, deadline or scarcity to help create urgency?




 

1000 characters left.
Required 15.

What writing voice or tone best reflects your brand and customers? (Formal, casual, conversational, humorous, etc.)




 

1000 characters left.