Direct Mail Campaign Overview
RequiredRequired Question(s)
If you are planning a direct mail campaign, please answer the following questions so we can provide you with an estimate.  If you are unsure about some of the answers, don't worry.  We will review this in more detail at a later time.  
 
1.

In your own words, tell us what you are hoping to accomplish with this campaign.

 

350 characters left.
2.
Do you have a specific objective in mind?

Lead Generation
Direct Sales
Memberships/Subscript-
ions
Brand Building
Retail Traffic Building
Seminar/Webinar Promotions
Fundraising
Not Sure, Need to Discuss
Other  
  • Comment:

  • 500 characters left.
3.

In your own words, describe your target audience for this mailing.  

 

350 characters left.
4.

Describe your mailing list for this campaign.

I have a list of past customers and prospects
I have built my own list
I have acquired a 3rd party list
I need help finding a mailing list
Other  
  • Comment:

  • 500 characters left.
5.
What type of mailer did you have in mind?
Letter w/Envelope
Letter and Brochure w/Envelope
Folded Self Mailer
Postcard
Catalog/Booklet
Dimensional Mailer
Not Sure, Need to Discuss
Other  
  • Comment:

  • 500 characters left.
6.

Will you need help with messaging and writing? 

Yes, I'd like an estimate
No, I will provide the writing
Maybe, I'd like an estimate
  • Comment:

  • 500 characters left.
7.
Will you need help with graphic design
Yes, I'd like an estimate
No, I will provide finished layouts
Maybe, I'd like an estimate
  • Comment:

  • 500 characters left.
8.

Which response channels are you considering?  (Select all that apply)

Reply by Mail
Reply by Phone
Reply by Fax
Reply to Landing Page/Website
Reply by Email
Reply in Person (e.g., Store Walk-in)
Other  
  • Comment:

  • 500 characters left.
9.

Which of the following production services will you need?

Printing Services
Addressing & Mailing Services
Other  
  • Comment:

  • 500 characters left.
10.
Please indicate what print/mail quantities you had in mind.
1-2,500
2,500-5,000
5,000-10,000
10,000-20,000
20,000 plus
Not Sure, Need to Discuss
Other  
  • Comment:

  • 500 characters left.
11.

Please indicate what total campaign budget you had in mind

Under $5,000
$5,000-$10,000
$10,000-$20,000
$20,000 plus
Not Sure, Need to Discuss
Other  
  • Comment:

  • 500 characters left.
12.

When were you hoping to have the mailer delivered to the target audience? Please provide a date or date range.

 

350 characters left.
13.

If this mailing works to your satisfaction, how often would you want to repeat it? 

Once a Year
Twice a Year
Four Times a Year
Every Other Month
Every Month
Every Week
Never, This is a One-Time Mailing
Other  
  • Comment:

  • 500 characters left.
14.

Special Requests - Please describe anything we haven't covered that you would like to see included in your campaign.

 

350 characters left.
Required 15.
Thank you.  Please provide your name and contact information so that we can follow up with you. 

First Name:
Last Name:
Job Title:
Company Name:
Work Phone:
Email Address:
emailaddress@xyz.com
City:
State/Province
(US/Canada):
Postal Code: